The Spirit of Travel. A poetic reflection on journeys, the House’s new campaign unveils emblematic Louis Vuitton trunks and luggage amidst resplendent Chinese landscapes – from the legendary Lijiang River in Guilin to the breathtaking Xuan Kong Hanging Temple in the Datong region, culminating in the forested mountains of Zhangjiajie.
Since 1854, Louis Vuitton has placed fashion in the context of culture bringing unique designs to the world, combining innovation with style and uncompromising quality. Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of Travel” through luggage, bags and accessories which were as creative as they were elegant and practical.
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