GRAND CELEBRATION FOR BENETTI’S 150 YEAR ANNIVERSARY


THREE DAYS OF CELEBRATION AT THE VIAREGGIO AND LIVORNO SHIPYARDS WITH OWNERS, EMPLOYEES AND OFFICIALS

One hundred and fifty years of values, handed down from father to son, with a passion for excellence, design and technological innovation.

To celebrate this extraordinary milestone, on June the 16th in Viareggio, where the shipyard’s history began, an emotional Paolo Vitelli, founder of the Azimut|Benetti Group, his daughter Giovanna Vitelli, Chair, and CEO Marco Valle, together with company employees welcomed the local authorities to witness the deep bond with the territory. It was a moment to recall the history of two families who, at different times, have been able to share values and passion, but it was also an opportunity to embrace, thank and pay homage to their long-standing collaborators.

Then, on June the 17th, the protagonists of the event were the ship-owners, who were invited to attend a spectacular evening at the Livorno Shipyard, which, thanks to its majestic 250,000 square meters area, today represents the largest shipyard in the Mediterranean. Inside one of the warehouses, next to a yacht under construction, Belgian architect and set designer Charles Kaisin recalled the history of Benetti in an extraordinarily creative way and, with more than 50 waiters/actors, entertained the guests with touches of brilliance: dishes served under cloches in the shape of ancient vessels, ‘sound’ shells from which to hear sounds and voices of a yacht under construction, a ‘flying’ pianist and soprano, and hundreds of swaying lights. Outside, the marina hosted some of Benetti’s most iconic yachts, creating a luminous landscape setting: the “Odissey III”, a 33-metre yacht from the Mediterraneo series, dated 1967; “Stella Fiera”, the first unit of the Classic 115′ series; El Caran that once belonged to David Bowie, and the very latest of the B.Now and Oasis Deck™ series.

Finally, on Sunday June the18th, the Livorno shipyard welcomed employees, their families, and suppliers, offering fun activities, such as visits to the lighthouse and the fleet of boats, sporting activities, such as sailing trials organized by the Antignano Sailing Club, and cultural activities, such as visits to the shipyard museum and the ‘Scenari di Cantiere’ (Shipyard Scenarios), a show held by the city’s Goldoni Theatre. The company’s long-standing employees received a valuable award, while some selected among the youngest were offered a special training course for their professional growth, confirming their central role for the shipyard.

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#GRAND #CELEBRATION #BENETTIS #YEAR #ANNIVERSARY

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