The fairy's journey to the new Van Cleef & Arpels boutique in New York city


Embark on a cruise to the historical landmark on the corner of 62nd Street and Madison Avenue. In Julie Joseph’s universe, encounter Patrimonial creations before arriving to the third Van Cleef & Arpels location in New York City.

The newly opened boutique embodies the Maison’s enchanting universe. The brick façade and meticulous lighting enhance its architectural motifs, and a metallic screen inspired by the Ludo design graces the exterior windows while adding a touch of refinement. From its refined architecture to the dazzling creations inside, the Maison shares with you its deep-rooted history and timeless elegance.

Open the doors of the 690 Madison Avenue: https://bit.ly/Madison_Avenue
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