The Dior Men's Fall 2022 Campaign


Discover the campaign for the Fall 2022 Dior men’s collection by Kim Jones, a tribute to freedom fusing counterculture and couture, Parisian refinement and the modern casualness of American sportswear. Seated at old-school typewriters or reading books, models evoke the rebellious poets of the Beat Generation in a decor punctuated by the words of Jack Kerouac, a nod to the show’s set design and catwalk reprising the legendary manuscript of his cult classic, “On the Road,” in an XXL format.

USED BY PERMISSION OF THE JACK KEROUAC ESTATE AND THE WYLIE AGENCY, LLC.

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