In 2025, every Designed to Win moment was timed with TAG Heuer precision.
We returned home to Formula 1® as Official Timekeeper, once again powering the rhythm of the circuit. We teamed up with the London Marathon as Official Timekeeper, became the first-ever Title Partner of the Monaco Grand Prix, and forged a new partnership as Official Timekeeper of the TCS New York City Marathon.
The groundbreaking year saw the revival of the TAG Heuer Formula 1 Solagraph models, the launch of our newest Connected Watch Calibre E5, and bold advancements in avant-garde innovations like Selective Laser Melting with the TAG Heuer Monaco Split-Seconds Chronograph Air 1 and the carbon hairspring with the Monaco Flyback Chronograph TH-Carbonspring and Carrera Chronograph Tourbillon Extreme Sport TH-Carbonspring.
From Watches and Wonders to Geneva Watch Week and beyond, we pushed boundaries and made every second count.
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