Versace Global Brand Ambassador, Rosy Zhao, stars in the Spring-Summer 2025 campaign. Images show a relatable realness to Rosy who embodies the seasonal collection’s spirit of spontaneity and joy.
She carries the bag of the season, the Versace Tag. With its soft construction in supple leather or printed canvas, the Versace Tag is crafted in materials and patterns imbued with the joy of the season. It is available in candy-colored leather and with additional charm accessories, including the Medusa Fluffy—a fun take on the House Medusa signifier. Featured in the campaign is a special edition purple butterfly charm created in collaboration with Rosy.
Featured ready-to-wear is in collection prints including a Wild Roses draped jersey dress and satin midi skirt, and a knit polo shirt in the Wave motif. Elements from the signature Barocco print are embossed on a leather jacket worn with tailored denim mini shorts and the V2025 sandal pumps.
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