Rolex & The Championships, Wimbledon – A moving tradition


Maybe it is the way the court sensors catch each bounce before you do. Or how the legendary grass courts are intentionally made tougher, year on year. Here, heritage is constantly upgraded. Technology advanced. Grass meticulously tended and perfected. Revered by the greats of every generation, past, present and, no doubt, those to come. That is what happens when tradition becomes a moving standard. Because the only way to keep up with it, is to shape it. The Championships, Wimbledon, begins on 30 June.
REACH FOR THE CROWN.
Discover more https://on.rolex.com/3HLxoZX

Rolex’s long-standing relationship with tennis dates back more than 40 years, to 1978, when it became the Official Timekeeper of The Championships, Wimbledon. Its support for the game extends to all four Grand Slam® tournaments – the Australian Open, Roland-Garros, Wimbledon and the US Open – and other high-status events, notably the ATP Masters 1000 as well as the season-ending Nitto ATP Finals and WTA Finals. The brand is also a key partner at leading team competitions, the Laver Cup and Davis Cup Finals. The Rolex family of Testimonees includes legends of the sport such as Rod Laver, Björn Borg, Chris Evert and Roger Federer, along with today’s champions, including Iga Świątek and Carlos Alcaraz, and the next generation of stars, among them Coco Gauff and Jannik Sinner. Rolex’s contribution to excellence in tennis is based on a rich heritage of continuously championing supreme performance and innovation while respecting the sport’s finest traditions.
#Rolex #Wimbledon #Reachforthecrown
#Rolex #Championships #Wimbledon #moving #tradition

Latest

Discover the World’s Most Iconic AMAN Resorts with Marisa | Evyssa Vacations

Our Marisa, luxury travel advisor at Evyssa Vacations, shares her expert insights and inspiration for your next extraordinary escape. In this video, Marisa explains...

The District Feels Like Home at Four Seasons Washington D.C.

Go all out (while staying in) with our newest collection of renovated suites at the iconic Four Seasons in Georgetown. Explore more from Four Seasons...

M/Y Calex 67M

M/Y Calex, 67 metres of pure presence, where every line embraces the seascape. #Calex #67M

Burberry Portraits 037

Olivia Dean, singer and songwriter Hammersmith, London Sunny intervals and light winds #Burberry #Portraits

Interview with Virginie Viard in Cannes — CHANEL and Cinema

Anna Mouglalis spoke with Virginie Viard, CHANEL’s fashion studio director. She supervises CHANEL's seven workshops and ten annual collections, giving life to Karl Lagerfeld's...