There are more adversaries in this sport than just the one across the court. Unfathomable odds, unforgiving conditions, the intense pressure of playing on the world’s most illustrious stages, under the eyes of thousands. Drawing on all one’s resolve to push back against any adversity. The greatest tennis players on earth may win on advantage, but they are by no means forged by it. Nor are their legacies. Because she who can overcome every setback, at the highest level, is the one who earns the crown.
REACH FOR THE CROWN.
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Rolex’s long-standing relationship with tennis dates back more than 40 years, to 1978, when it became the Official Timekeeper of The Championships, Wimbledon. Its support for the game extends to all four Grand Slam® tournaments – the Australian Open, Roland-Garros, Wimbledon and the US Open – and other high-status events, notably the ATP Masters 1000 as well as the season-ending Nitto ATP Finals and WTA Finals. The brand is also a key partner at leading team competitions, the Laver Cup and Davis Cup Finals. The Rolex family of Testimonees includes legends of the sport such as Rod Laver, Björn Borg, Chris Evert and Roger Federer, along with today’s champions, including Iga Świątek and Carlos Alcaraz, and the next generation of stars, among them Coco Gauff and Jannik Sinner. Rolex’s contribution to excellence in tennis is based on a rich heritage of continuously championing supreme performance and innovation while respecting the sport’s finest traditions.
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