Rolex Day-Date 40 – Symbol of achievement in platinum


The Day-Date displays the day and the date. The ice-blue dial says platinum. This colour is the unmistakable Rolex hallmark of watches made from the noblest of metals. The Day-Date, the first wristwatch to display both the date and day of the week spelt out in full, is today available in 26 languages. With its emblematic President bracelet conceived specifically for the launch in 1956, it has been seen on the wrists of world leaders and visionaries ever since. And the dazzling fluted bezel, a distinctive Rolex signature that, over time, has become an iconic aesthetic element. Platinum, 40mm, calibre 3255.
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