Pick up any luxury fashion magazine. Chances are you will end up seeing quite a few collabs between hip-hop artists and high-end watchmakers. But things weren’t like this a few decades ago until Jacob Arabo stepped in to shake the fashion world. The Five Time Zone Watch was a counterculture moment that essentially created an entire category of jewellery culture for a demographic that had been neglected up until then. Jacob democratised the worlds of horology and luxury like nobody had ever attempted. The watch made famous by Naomi and Jay-Z two decades ago is today a cosmopolitan timepiece loved for its retro flair.
#Pick #luxury #fashion #magazine #collabs #artists #watchmakers