Rolex makes a lasting contribution to global culture through the Perpetual Arts Initiative, a broad portfolio embracing music, architecture, cinema and the Rolex mentoring programme. As part of the brand’s commitment to artistic excellence, it supports Musica, the series broadcast by European television network Euronews that transports viewers into the world of music. This episode tells the extraordinary story of one of today’s most celebrated tenors, Rolex Testimonee Juan Diego Flórez, and his desire to change lives through music. His mission: to provide free music education for disadvantaged children in his native Peru. The outcome? His Sinfonía por el Perú Youth Orchestra performs at the famous Salzburg Festival. Discover more https://bit.ly/42CAunO
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