Fluted bezel – Brilliant like no other


Our famous fluted bezel. Presented on our Oyster in 1926 and designed to be screwed tightly to the case for waterproofness. Since 1953, however, it has been fixed by friction-fitting. So why keep it, sharpen its geometry? Simple. Once a feature to repel dust and water, it now lives to reflect the slightest ray of light. In 18 ct gold or 950 platinum, its fluting and finish have been enhanced with the same passion devoted to its original function. Instantly recognizable, our signature feature. #Rolex #Watchmaking #Perpetual
#Fluted #bezel #Brilliant

Latest

Emporio Armani – 2026 Spring/Summer Optical Eyewear Advertising Campaign (06″)

#Emporio #Armani #SpringSummer #Optical #Eyewear #Advertising #Campaign

Tailored to serve. Announcing BOSS as the new Official Lifestyle Outfitter of the #AusOpen 🎾

#BeYourOwnBOSS Discover BOSS Tennis at https://on.boss.com/BOSS/Tennis_SU26 Follow BOSS on Instagram: http://www.instagram.com/boss TikTok: https://www.tiktok.com/@boss Facebook: http://www.facebook.com/hugoboss Pinterest: http://www.pinterest.com/hugoboss #Tailored #serve #Announcing #BOSS #Official #Lifestyle #Outfitter #AusOpen

Appliqués and Case Finishing | OMEGA​​​​​​​​​​​​​​​​

The Constellation star and OMEGA logo applied individually. At 39.4 mm, the tolerances are fractions of a millimetre. #OMEGA #Constellation #Appliqués #Case #Finishing #OMEGA

Would you let a chance slip through your fingers?Discover the CHANCE Body Oils.

CHANEL Fragrance #chance #slip #fingersDiscover #CHANCE #Body #Oils

Hyatt’s Inclusive Collection – Time Here is Worth More

Time is the most precious thing we have. And when it’s spent in the right place, with the right people, it becomes unforgettable. At Hyatt...