BVLGARI METAMORPHOSIS – MILAN DESIGN WEEK 2021


Bvlgari presents ‘Metamorphosis’ at Milan Design Week.
The Maison continues its support of the arts with ‘Metamorphosis’ — a special exhibition at both the Gallery of Modern Art (GAM) and the Bvlgari Hotel in Milan this September 4 to 10.

International artists Ann Veronica Janssens, Azuma Makoto, Daan Roosegaarde, and architect Vincent Van Duysen interpret the theme through their individual creative styles using natural materials.

Of course, for Bvlgari, ‘Metamorphosis’ conjures the Serpenti icon. And a dedicated installation ‘Golden Eden’ is on show at the Bvlgari Hotel, Milan representing the mythical emblem’s natural environment.

Design Week Art Direction: Alba Cappellieri

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