A style update for Melbourne’s blue courts | BOSS x AO


When sports icons meet style icons. BOSS is coming to Melbourne’s blue courts in 2027 as the new Official Lifestyle Outfitter of the Australian Open.

From first serve to championship point, we’re excited to present elevated style on and off the court, combining sharp tailoring, sports-inspired looks, and standout hospitality moments – all on one of the world’s most prestigious sporting stages #BeYourOwnBOSS

Discover the collection at https://on.boss.com/BOSS/Tennis/SU26

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With endless options, why choose just one? Be the next BOSS #BeYourOwnBOSS

Discover the collection: https://on.boss.com/SU26/_BrandCampaign Follow BOSS on Instagram: http://www.instagram.com/boss TikTok: https://www.tiktok.com/@boss Facebook: http://www.facebook.com/hugoboss Pinterest: http://www.pinterest.com/hugoboss #endless #options #choose #BOSS #BeYourOwnBOSS

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