Set in the heart of the French Alps, with spectacular views over Lake Geneva, The Amundi Evian Championship is the only major held on the European continent with its host venue, the Evian Resort Golf Club, a favourite for women’s golf. As pristine as it is unforgiving, the Champions Course is known for its elevation changes and narrow fairways. Legendary players have made their mark on this mountainous stage and helped its stature reach new heights. French hospitality and signature rituals do the rest. The renowned Hôtel Royal and Hôtel Ermitage, the paragliding with the flag of the winner’s country, and Evian water victory shower give the final touches to a sporting event at its peak.
REACH FOR THE CROWN.
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Rolex is committed to the permanent quest for excellence in all its endeavours and has been a long-term supporter of golf in its pursuit of the same. The brand’s enduring relationship with the sport began more than 50 years ago, in 1967, when Arnold Palmer, joined by Jack Nicklaus and Gary Player, became the brand’s first golfing Testimonees. Known together as The Big Three, these legendary players changed the face of golf forever, and their partnership with Rolex marked the beginning of a relationship based on the shared commitment to continuous improvement and unwavering precision. Since then, the affiliation has grown and flourished, permeating every level of the game worldwide. From elite players and golf legends to all the game’s Major championships, where success represents the pinnacle of achievement in the sport, as well as the foremost professional tours and worldwide amateur championships, Rolex is ever-present. In 2021 Rolex further deepened its support by becoming a Worldwide Partner of The Ryder Cup, to act as Official Timekeeper at every iteration of the sport’s pre-eminent team competition. The Swiss manufacturer’s support for the game is built on a strong sense of integrity and respect for tradition that promote the continuity of expertise and transfer of knowledge, and an understanding of the importance of investing in the sport’s development for future generations.
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