Hallmarks of excellence – words that stand the test of time


Rolex. Oyster. Perpetual. Superlative Chronometer. These words on the dial symbolize all that makes a Rolex watch special. Ever since Rolex founder Hans Wilsdorf unveiled his unique vision of watchmaking more than a century ago, the quest for excellence has been constant. This commitment to innovation, to push beyond the limits, based on unrivalled ingenuity and technical skill, is embodied in these words that have become synonymous with water resistance, autonomy, precision and durability.
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